Holistic Product Discovery

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So, we wrote a book. The book features real-life stories from product development, traps and fallacies that you should avoid, mental models and frameworks to build the right product. Are you intrigued? Click click click…

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Visual showing that the intersection between user value, business value and practical feasibility gives the right outcome

Balanced team

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What is a good cross-functional team composition?

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The MVP is Dead (gravestone with MVP on it), long live the RAT (Remy from Ratatouille)

Martin’s RAT guide

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The MVP is dead. Long live the RAT. For healthy experimentation!

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Risk/value diagram. High risk/value - "Lean UX this". Low risk/high value - "UX" this. High risk/low value - Don't do this. Low risk/low value - why?!

Lean UX explained

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It’s all about learning. Period.

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High risk discovery visual

Discovery & Delivery

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Are they dichotomies? Can they work well together?

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Visual of impact map going from Why (goal) to Who (actors) to How (impacts) to What (actions)

Impact mapping

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How to strategically connect a business outcome and user needs to your actions

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Measuring User Experience

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Can you really measure something that fluffy? Yes, you can!

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Double Diamond with steps - Explore, Structure, Innovate, Validate

Product Discovery

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Would you like to be able to innovate and build the right thing?

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