Do you need help to create an impact in your organisation or with your product? I would like to help!

Hello there!

My name is Martin Christensen. I am a freelancing transformational coach, focusing on Agile and Product Discovery.

I have been helping the end user of a product or service through well-founded Product Discovery, UX design and Agile coaching since 2001.

My goal when coaching is to create motivation to become something better – better for yourselves, for the business and for the users. For me, it is equally important to build the right product as to build it in the right way, including making you feel awesome in the process.

As a coach, my tenets are empathy, focus and honesty – three important characteristics for creating sustainable change. Being the servant to the individual, team and organisation is how I make people awesome. This entails making myself not necessary in the assignment as soon as possible, leaving you in charge with new tools to tackle the future.

I enjoy holistic assignments, working with the whole value chain and organisation, from product discovery to delivery, including adjacent but oh so important groups such as sales, HR, content providers, etc. The methods I am most commonly using are individual coaching and mentoring, team coaching, facilitation and training, as well as organisational transformational coaching. The techniques I am most fluent in are Agile, team dynamics, collaboration, Product Discovery, Lean Startup/UX and Adult development.

I do short assignments, everything from training to assessments to mentoring, and I do long assignments, enabling a transformation in your organisation.

I am based in Stockholm, Sweden. Contact me if you believe I can be of assistance.

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I can help you with…

What my customers say about me

I very much appreciate Martin for his knowing and honest wisdom. He’s been able to bring structure to my team without ending up in the one trick pony situation as most of us easily would do. All the sessions he arranged felt very productive without being stressful or animated.

I worked with Martin and hired him as expert consultant in agile, UX, Product Discovery. He has the excellent skill to combine training and exercises with coaching and mentoring. He trained our RnD department in basic Product Discovery and User Research techniques and combined that with expert coaching of our UX team. I would love to work with him again and strongly recommend his expertise, you won’t get disappointed.

Martin has a brilliant ability to develop the people around him and create good conditions for team collaboration, both as agile coach and UX designer. He is sincere and constructive in his way of questioning and giving feedback, skilled at facilitating retrospectives and workshops as well as good at prioritizing and focusing on the right thing at the right time. Martin has helped me tremendously in my development as both UX designer and team member. It is a luxury to work close to a coach who gladly and constructively shares his knowledge and experience.

No single person has ever helped me develop so fast, in so little time. From being a person with really low self-esteem, and no sense of being an initiator at all, Martin and his words transformed me into a better, more confident human being. I highly recommend Martin for his ability to encourage and aid people when they need it.

Always there to give great and helpful advice when we’re in need of it! I really appreciate that you are a part of our team!

I was a part of hiring Martin at Cint and also been his direct manager. Martin has been a part of bringing our product suite interfaces from an average level and below to top notch in the industry. This is crucial for a SaaS company to make interfaces that our clients understand and find enjoying to work with. I have personally learned a lot from Martin, both when it comes to UX and user research, but also regarding agile methodologies. Martin always work for continuous improvement and to release the product clients and users really wants and that solves their problem.